CRM and growth

 

According to a PC Magazine article, The Best CRM Software of 2017 — “Managing contacts can be the lifeblood of a growing business. Contacts represent longstanding customers, partners, and those who might become either. While managing this treasure trove of business data can be done with a mammoth spreadsheet, today’s organizations, especially small-to-midsize businesses (SMBs), are far better served tracking their company’s known associates using customer relationship management (CRM) software.” We agree.

Actions to take Now

Quality assurance is not just an operations process. As an owner, actively monitor the health of your most precious business growth resource – your CRM database!

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Contact Kevin V. McConnaghy, Director of Strategy & Growth, to learn more about moving your business forward. Call 919-600-6097 or email kmcconnaghy@sbtdc.org.

Rule of Three

 

  What is so magical about the number three? The answer lies in the way we process information. As humans, we have become proficient at pattern recognition by necessity, and three is the smallest number of elements required to create a pattern. You observe the Rule of Three demonstrated all the time across diverse areas

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Take Time to Notice

 

 Taking time to notice the larger world is essential for midsize business owners and now is the time of year to either get started or catch up.  For example, we are learning more and more about IoT, AI and AR every day, it seems.  Each of these topics has profound implications regarding competitive conditions across

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Now is the time!

 

 In a previous post, Q2, It’s All Good, I made the point that the 2nd Quarter is over and it’s time to move on to Q3 to accomplish pre-planning activities and Q4 to finalize 2018 plans. To help you start thinking about pre-planning activities you may wish to consider the “Strategic Pain Points” many companies

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Q2, It’s All Good!

 

 The second quarter (Q2) is rapidly ending. The thing about Q2 is that it is something of a gut-check. If you are off plan, there is still time to recover if nothing else goes wrong. If you are on plan, there is time to get ahead of plan by the year’s end or survive a

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The Sweet Science

 

 In the sport of boxing, also known as the sweet science, fighters of similar weight compete by class — heavyweight, middleweight, lightweight, and flyweight – to allow for a fair bout. It makes sense because generally someone from a lighter weight class would not have much of a chance against a heavier fighter. However, occasionally,

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Grounded Decisions

 

 Decisions drive behavior and behaviors drive performance. In their white paper, “Evidence-Based Strategies to Improve Workplace Decisions: Small Steps, Big Effects,” Dalal and Bolunmez provide a clear look at approaches applicable across a wide variety of workplace decisions. Of real value, their suggestions are reasonably simple to apply. Why is this topic important? The authors

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A Single Woven Fabric

 

 When you consider the critical practices (i.e., strategy, execution, culture, structure and leadership) that form the essential foundation of a successful business, it is really no wonder that midsize firms are so stable. For these firms, the ongoing execution-gap encountered by many just does not seem to apply.   Why is that? Perhaps it is because,

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Comfortable

 

 It is rare to hear the owner of a midsize business say, “things are comfortable.” That is because everyone has his or her own comfort level. It is also because, by its nature, there is always tension in a business system. The tension can arise from any number of factors: sales, competition, economic conditions, or

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On Target

 

 When you have a good business model and a great strategy, you should win – right? As seasoned investors (i.e., business owners) know, there is one more thing you need and one more thing you need to be able to do. The thing you need is deep understanding of where you can affect value. The

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The “No” You Already Have

 

 It has always amazed me how the simplest of questions are never answered – they “never go answered”. The reason, I have observed, is not that the questions are absurd, but mostly because the questions are never asked. We have all heard the old adage of “there is no such thing as a dumb question”.

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